PAWS : "The Philippine Animal Welfare Society" The Guardian Campaign

As animal advocates, the Philippine Animal Welfare Society launched "The Guardian" campaign; a unique fund raising project in collaboration with artists to make a change in the way our four-legged friends are being treated throughout the country. PAWS and the Artasia Gallery commissioned print campaign designs and web marketing plans from our collective. We utilized photography and design manipulation techniques to promote their endeavor to Philippine society.